10 reasons why young women’s literacy matters

Reading and writing can change a young woman’s life in more ways than you think…


Around the world,

76 million young women are illiterate, without the means to take control of, and transform their own lives – and the lives of their families.


A child born to a literate mother is

50% more likely to survive

beyond the age of 5.


Children born to a literate mother are more likely

to read and write too.


Literacy can transform

a young woman's economic situation. Reading and writing help women to learn new skills and find ways to earn more money, securing their financial independence.


People who can read and write are

more likely to vote

and therefore play a role in shaping their lives, their communities and society.


Learning to read and write means a young woman

can educate herself

on everything from child care and health issues to job opportunities.


The ability to read and write

increases self-confidence and improves job prospects.


Literacy helps people

lead healthier and longer lives,

by understanding basic ways to care for themselves - whether that's through learning about personal rights or reading medication descriptions.


If everyone could read and write, 171 million people could lift themselves

out of poverty.


Being able to read means a young woman can properly

learn about her rights

as a women and stand with other women to defend them.

Lancôme commits alongside the ngo CARE:
EUR 2 million to support CARE over five years.

As of 2017, a first literacy programme is being conducted in Morocco, followed by two other programmes starting 2018 in Guatemala and Thailand.
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